Maximum Video Length Allowed for Posting on Threads

Threads is quickly becoming a go-to space for sharing quick thoughts, visuals, and short videos. For anyone using Threads to grow their audience, understanding the platform’s video upload limits is essential. The key question everyone asks how long can videos be on Threads?

The maximum video length for Threads posts is 5 minutes. It's short, snappy, and easy to digest. But there’s more to posting the perfect video than just length. Here’s everything one needs to know to make every second count.

What Is the Maximum Video Length on Threads?

Currently, the maximum video length you can post on Threads is up to 5 minutes. This applies to all users, whether you’re uploading directly from your mobile device or desktop. Staying within this limit ensures your video uploads smoothly and displays correctly in viewers’ feeds.

Shorter videos often perform better since they align with how users engage on social platforms quickly, casually, and in short bursts. However, if your message or story needs a bit more time, Threads gives you the flexibility to go up to the full five minutes.

Understanding Threads Video Limits

Threads, like Instagram and other Meta platforms, focuses on fast engagement. The platform currently supports videos up to 5 minutes in length, allowing users to share more expressive, detailed clips without losing audience attention.

Specification	Details
Maximum video length	Up to 5 minutes
Recommended aspect ratio	9:16 (vertical, full-screen)
Ideal file size	Under 8 MB
Accepted file format	MP4 only

Why Video Length Matters on Threads

The length of your video can make a big difference in how viewers interact with your content. On Threads, short-form videos are king. A concise clip captures attention quickly and encourages users to watch to the end. Longer videos risk losing engagement unless the story is strong enough to keep viewers hooked.

By keeping your video under five minutes, you also ensure faster uploads, smoother playback, and better visibility across different devices. Remember, Threads is designed for real-time sharing and conversation, not long-form storytelling.

Also read: How to Edit a Threads Post After You’ve Already Published It

Uploading Videos to Threads: Step-by-Step

Posting a video on Threads is simple:

1. Open the Threads app and tap the “New Thread” icon.

2. Select the video from your gallery.

3. Trim it if needed to ensure it’s under five minutes.

4. Add your caption, hashtags, or mentions.

5. Tap “Post.”

Your video will appear in your feed and can be shared across Instagram for added reach.

The Benefits of Using Threads for Video Content

Threads isn’t just another social app, it's a growing space where creators and brands can reach engaged audiences. Posting videos helps you:

• Increase visibility: Video posts tend to attract more engagement than static images or text updates.

• Build a connection: Seeing and hearing someone creates a personal bond with followers.

• Drive traffic: Use your videos to encourage visits to your website, Instagram, or other social channels.

Optimizing Videos for Threads

To make the most of the 5-minute window, focus on storytelling that’s visual and fast-paced. Here are a few simple optimization tips:

• Hook early: Start with attention-grabbing visuals or dialogue in the first few seconds.

• Keep transitions smooth: Fast cuts work well but maintain visual flow.

• Use captions: Many users watch without sound, so captions boost accessibility and watch time.

• Add branding subtly: Keep logos and calls-to-action clean and minimal.

Every second counts. Well-paced videos can tell strong stories even within the 5-minute mark.

Also read: Using Polls to Engage Followers on Threads

Common Mistakes to Avoid When Uploading Videos

To make your Threads experience smoother, here are a few things to watch out for:

• Uploading videos longer than five minutes they won’t post successfully.

• Using horizontal or square formats that don’t fit the vertical screen well.

• Posting large files over 8 MB, which can slow down loading or cause upload errors.

• Forgetting to check the MP4 format other file types aren’t supported.

Final Thoughts

Threads continues to evolve, giving creators more ways to share ideas through video. By following the platform’s simple rules keeping videos under five minutes, using a vertical format, and optimizing file size you can ensure your content performs its best.

Whether you’re sharing behind-the-scenes moments, quick tutorials, or personal stories, mastering Threads’ video guidelines will help your posts stand out in a busy feed. Remember: clear, concise, and authentic content always wins.